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elvis
VP-ASP Super User

202 Posts

Posted - July 07 2009 :  04:04:56  Show Profile  Reply with Quote
I thought this is a good reading for ecommerce managers and developers.

http://www.uie.com/articles/three_hund_million_button/

support
Administrator

4266 Posts

Posted - July 07 2009 :  07:57:49  Show Profile  Visit support's Homepage  Reply with Quote
Hi Elvis,

That is a very interesting read.

Anyone else seen anything like this?

Thanks for posting.

Cam
VPASP Support
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carfin
VP-ASP Expert

United Kingdom
948 Posts

Posted - July 07 2009 :  09:48:20  Show Profile  Reply with Quote
Wow that's amazing.
But it just shows how important it is to know your customers and design your site with them uppermost in mind, and act promptly if they don't go through with their purchases. I must admit I don't like having to 'register or login' on a site just to buy something.

Carrol
www.deanston-electrical.co.uk
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support
Administrator

4266 Posts

Posted - July 07 2009 :  13:18:36  Show Profile  Visit support's Homepage  Reply with Quote
I agree. I always recommend against setting up your store to ask for registrations first as this is a good way to have customers choose option B which is go to your competitors site.

Anything that makes it hard for customers to purchase should be avoided.

Thanks
Cam

VPASP Support
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mcg
Starting Member

29 Posts

Posted - July 08 2009 :  14:36:36  Show Profile  Reply with Quote
Very interesting article.
What settings do we need to change -set to yes or no so that anyone buying from us does not need to register or login before thye do .
using version 6.50
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support
Administrator

4266 Posts

Posted - July 08 2009 :  14:51:22  Show Profile  Visit support's Homepage  Reply with Quote
Hi MCG,

1. Log into your admin and go to Set Up.
2. Go to Customer Information
3. Change the following:
xcheckexistingcustomer = No
xLoginSeparatePage = No
xlogonrequired = No
xpromptforlogin = No

The downside of doing this is customers will need to insert their details everytime but going by the above article that is not a bad thing.

Another downside is customers will not be able to log in and review their existing orders so the customer management section will be redundant.

Hope this helps

Thanks
Cam

VPASP Support
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